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Brand Culture

1. Enterprise Guiding Principles

 

These principles are the eternal principles that we must think about carefully when we make big and small decisions every day.

 

 

 

Innovation and technology

 

Ideas, management, product innovation and technical services bring tangible benefits to customers.

 

Team development and collaboration

 

Inspire our best employees to stay and encourage others to join, like-minded, orderly division of labor, mutual cooperation and cooperation.

 

Growth and development

 

Continue to consolidate, expand, and enhance our core advantages, harvest more customers, and provide development opportunities for our employees.

 

Company financial viability

 

The stable financial status of the company allows us to raise funds for research, innovation and long-term growth, and give back to our customers in a better manner.

 

 

 

2. Enterprise essence and values

 

The quality tempered by the essence and values is the quality that every employee knows we want them to have,

 

And it is the cornerstone of the AVANCE audio culture.

 

 

 

At AVANCE Sound,

 

We have a passion,

 

That is to make things better;

 

We put a lot of effort into carrying out scientific exploration and invention activities,

 

To discover new ideas and develop new products;

 

We create enlightening functions for our customers, which are based on scientific design principles,

 

Very unique and pleasant experience environment and feelings;

 

We try to develop a kind that can motivate us to pursue excellence

 

And an environment where human potential is fully realized.

 

 

 

honest

 

We conduct business with sincerity.

 

We must be in our transactions with customers, suppliers and each other

 

Demonstrate the highest standards of professional ethics.

 

We must obtain the support and trust of others,

 

And build his reputation through his honesty and respect for others.

 

We expect AVANCE Audio employees to be frank and honest in all business transactions,

 

And the behavior is consistent with company values.

 

 

 

excellence

 

We strive for excellence in everything we do.

 

Excellence is our way of survival.

 

It has always been an integral part of our company credo.

 

We hope that our products, employees, practices and leaders can do this.

 

Our attitude is to always challenge ourselves and hope each other can do better.

 

 

 

Innovation

 

We encourage innovation in all aspects of our work.

 

Research, innovation and invention are the essence of the company.

 

Our success stems from our breaking the tradition to explore new methods and new concepts.

 

Innovation must penetrate all aspects of the company's work.

 

We must create a way to encourage everyone

 

Expand their imagination and ability and support them in pursuing their ideas.

 

 

 

Motivation

 

We have a strong passion for everything we do that the company supports.

 

Passion and passion for what you do

 

So that we can achieve the highest performance and innovation standards set for ourselves.

 

We think of people who are focused, motivated, and energetic in what they do

 

Let your enthusiasm infect others.

 

We come from leaders who defend their views and encourage employees to achieve higher levels of achievement

 

Benefit a lot.

 

 

 

respect

 

We respect others.

 

Mutual respect and trust are the foundation of an effective working relationship.

 

We recognize that collaboration with each other and between groups is essential to our success.

 

This means that each of us must communicate frankly,

 

Communicate different opinions and respect others and treat others fairly.

 

 

 

Values

 

In short, we are creating value for customers.

 

We must collaborate with our colleagues,

 

Ensure that all our contributions can add value to customers.

 

We consider things from the perspective of customers;

 

We always try to understand their needs;

 

The products and services we provide are durable,

 

Bring unexpected joy to customers.

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